General Mind Map close up
I recently read 'The Tipping Point' and was very interested in the ideas and concepts that Gladwell put forward in starting epidemics. I made 2 mind maps and listing the main points of the book and a more deatailled section. The section I was most interested in was the second case study titled 'Suicide, Smoking and the search for the Unsticky Cigarette'. In this chapter, Gladwell linked together all his previous points and I was particuarly fascinated by the role genetics plays in the difference of someone being a heavy smoker or a 'chipper' and also the contagiousness of smoking and suicide in society.